John Eckberg is a career journalist with 27 years of experience
in the challenging field of daily newspaper reporting. A graduate
of Ohio University, he has been a business columnist and business
reporter at The Cincinnati Enquirer for more than a decade, where
he has covered numerous beats including federal courts, investigative
reporter, feature writing, neighborhood columns and urban development.
Widely published, his work has appeared in The New York Times,
Newsweek, USA Today and many other American print and Web publications.
He is the author of The Success Effect: Uncommon Conversations
with America’s Business Trailblazers and co-author of Road
Dog, a true-crime thriller about serial killer Glen Rogers of
Hamilton, Ohio. A Cincinnati resident, Eckberg currently has several
other projects underway, including The Mud Daddy Chronicles, a
recipe book and fishing memoir of 25 years of fishing trips, and
Pot of Gold, a best-practices business book
Getting People to Like and Trust You in 15 Seconds or
Less – The Essence of Sales Success. As a reporter,
I am called upon daily to convince average people that they should
tell me what they think about topics, then give me their name,
neighborhood and age. How do I do it? I project my heart and use
a Dian-Fossey-In-The-Wild approach to people as all human relationships
are never far from the jungle.
The Success Effect – What American Business Leaders
Know. Based on my 2006 book published by Sterling and
Ross, this offering combs through thoughts and motivations of
business leaders and entrepreneurs to bring listeners insight
into the essence of their success and the G.O. F.I.G.U.R.E. factor.
Hidden Cincinnati: A 20-minute to 40-minute
lecture, this is no dry history of the Ohio Valley and Cincinnati,
but instead draws upon lost stories I know about the characters
who once lived in this riverside town: from Lafcadio Hearn, considered
the founder of modern journalism, to a teenaged Mark Twain, who
spent a rugged winter working at a printing company here. From
Thomas Edison, who left a tin tube from a pre-patent phonographic
recording in the cornerstone of a local church, to Bo Walker,
who caught barn-storming pitcher Satchel Paige during the early
1940s. The presentation is perfect for light luncheon entertainment.
Human Performance Lab: Most major American cities
have a performance laboratory right downtown – the baseball
stadium. Nightly this green field becomes an arena of performance.
Through anecdote and story, I show how words have transformative
power and nobody knows this better than professional baseball
players, who have listened to jeers from the Cincinnati stands
for nearly 150 years. In fact, heckling visiting ball players
in Cincinnati is one of the oldest sporting traditions in our
Serial Killers: As the author of Road Dog, a
true-crime account of serial killer Glen Rogers, I can also speak
with authority about this new and dangerous social trend –
perfect for police, judicial or law enforcement luncheons.
The Success Effect
Trump. Gerstner. Chopra. Zell. Springer.
Those are just some of the names in THE SUCCESS EFFECT, a ground-breaking
project by Cincinnati Enquirer business columnist John Eckberg.
This 365-page volume contains candid conversations with America’s
top business trailblazers and innovators, from household names
like Deepak Chopra and Donald Trump to Tami Longaberger and IDEO’s
Tom Kelley. E.W. Scripps CEO Kenneth W. Lowe details the birth
of HGTV and the Food Network. Doobie Brothers and Steely Dan guitar
wizard Jeff “Skunk” Baxter talks about creativity,
while Lenscrafters founder Dean Butler describes how eyeglasses-in-an-hour
transformed the optical industry. David Pelz, guru and coach to
PGA golfers, insists average people can achieve greatness. Real-life
rollercoaster tycoon Dennis Speigel talks about the essence of
entrepreneurship. Dozens of other interviews detail what it takes
for individuals, teams and companies to lead, achieve, prosper
How inattention by prosecutors and jurisdictional bickering by
police agencies allowed serial killer Glen Rogers to escape justice
and kill at least four innocent women.
for John Eckberg
“I recently attended a local Public Relations Society
of America meeting with John Eckberg as the featured speaker,
hoping to get some dirt on how I can develop better relationships
with reporters. Not only was I educated and informed about some
of John’s tactics for getting great stories and developing
difficult relationships, but I was also very entertained by his
personable approach, wit and humor.”
Founder of Spendriftmarketing
Some of words that describe John’s speaking engagement
– engaging, witty, absorbing, insightful, very down-to-earth.
That’s the feedback I got from my students when John visited
my class at Xavier University. It was a real pleasure to have
Rashmi Assudani, PhD
Department of Management & Entrepreneurship
Williams College of Business
"John Eckberg's speech to the Entrepreneur Luncheon
at Xavier University was an engaging and delightful exploration
of what could have been another dreary topic: business development.
His anecdotes, stories and observations were entertaining and
enlightening and captured the attention of the students and business
founders who attended. John's manner of presentation even
made the topic of business development interesting to attendees
whose focus was perhaps in other fields."
Real estate consultant/sales associate
A full-service real estate company
The book is great... really easy to get through, even for
people with short attention spans like myself. It's also a helpful
format for communicating with policymakers here in Washington.
People -- especially members of Congress -- always remember stories.
That’s why it’s included in recommended books of the
Public Forum Institute. My wife, an HGTV addict really enjoyed
the profile of Kenneth Lowe, CEO of E.W. Scripps Co.
The Public Forum Institute
The Success Effect grants you that access to 41 of the most
successful minds in American business. Eckberg is able to reveal
some of the fundamental practices that have lead to their immense
successes. What makes this book a must have for your library is
that it is not a step by step manual for how to succeed in business
but instead it is an interesting, un-tampered transcript - an
informal look into what fuels the top business engines in America.
From Headway Corporate Resources Book Club Review
“John Eckberg, author of The Success Effect, is a modern-day
host of BizRadioNetwork’s
“Where Main Street Meets Wall Street”
“In ‘The Success Effect,’ John Eckberg shares the
cliff notes of conversations I'd kill to be part of. He lets
us eavesdrop on the personal and the profound. I was deeply touched
and dog-eared so many interviews, from Deepak Chopra to Bengals
coach Marvin Lewis. This book will inspire you with fresh
ideas for your business, terrific motivation for your colleagues
and eye-opening fuel for your life."
Mary Lou Quinlan
CEO, Just Ask a Woman; author of “Time Off for Good Behavior,
How Hardworking Women Can Take a Break and Change Their Lives”
and judge on ABC-TV’s hit American Inventor.