Remember our COVID bubbles? By pure necessity, the audiences we’re speaking with today spent two years working on Zoom and playing on a variety of streaming platforms. As a result, what grabs and holds their attention has changed forever. Ted Lasso’s ‘goldfish’ not only have a shorter attention span but also a far more discerning palette for storytelling. Carla discusses ways to present yourself and your message that will engage your audience from start to finish.